I managed and photographed a four-month nationwide project for Algida Turkey, documenting over 300 bespoke ice cream sales points and developing a comprehensive visual archive and classification system for the brand’s retail network.
Highlights
Documented 300+ bespoke retail locations across Turkey
Combined editorial, architectural, and drone photography
Built a structured classification system for sales channels
Designed a custom icon set to support categorisation
Developed a cohesive visual language across the catalogue
Delivered a bespoke catalogue and boxed presentation
Presented the project to Unilever board members
photos
Algida Ice Cream, Ölü Deniz, Fethiye, 2019
Algida Ice Cream, Ölü Deniz, Fethiye, 2019
Algida Ice Cream, Alacati, Izmir, 2019
Algida Ice Cream, Magnum Store Alacati, Izmir, 2019
